Digital is more appropriate for shorter print runs and Litho (Lithographic) for longer print runs.
Litho printing requires an intermediate, such as a plate, whereas Digital prints direct from the file to the machine and each copy comes off the machine collated.
Digital set ups are generally quicker and more simple than Litho setups which are more complex and take longer.
Our services take advantage of both technologies so that we are able to pick the correct technology for each particular job depending on weight & type of stock, turnaround required, run length [number of copies] & quality required based on the original file supplied. We will make this decision on your behalf in order to deliver to you the quality you expect at the price quoted and within the time frame that you expect.
In general, most Digital machines will run on stock weights between 70gsm and 350gsm. Offset presses will run onto both lighter weights and heavier weights.
Historically, it has been said that Litho printing produces the best quality and that is still true today. However, Digital printing quality is now so good that to the average layman, in most cases it is hard for them to tell the difference, if not impossible. The use of graduated tints and large solid blocks of colour would tend to lead to Litho being selected as the preferred process however.
For full colour printing Digital presses are more suitable for the shorter run lengths, generally from 1 up to around 500 although this last figure may vary depending on the particular job requirements.
Please inquire at G10 Design and Print LTD for any queries.